A bid farewell to what was expected. A step outside of cultural norms.
What began in 2015 was never meant to be a business. It was a blog, a little corner of the internet where I could write freely, share pieces of my life, and create without expectation. Back then, I had no idea that those late-night posts would become the foundation of something bigger.
That man by my side? That's Zane, both my partner and the man behind the pixels.
Our story began in 2016 when we were just your average college students, juggling retail jobs in the suffocating heat of Texas, chasing dreams that were never ours.
A vacation in 2018 turned into a permanent escape. We traded pharmaceutical sciences for stories spun in color and code, cowboy boots for basketball sneakers, and in the exchange discovered a life built on passion rather than expectation.
At first, it was small things. Teaching myself design principles at 2 AM, piecing together websites like puzzles, learning how to make order out of chaos. Not because anyone told me to, but because it felt natural. That curiosity became a career.
Since then, I’ve had the privilege of working alongside internationally acclaimed photographers and artists, influential content creators, and forward-thinking thought leaders. Every project taught me something new, not just about design but about the stories people carry and the dreams they're brave enough to pursue.
I learned that behind every business is a story worth telling, and every story deserves systems and structures that help it shine. But here's what makes my approach different: I see the beauty in both the big picture and the tiny details that make everything work seamlessly together. That balance between creativity and clarity, between vision and execution, is where I thrive.
Today, Everyday Jas is both a professional brand and a personal space, a reflection of who I am. I learned that I am both the dreamer and the organizer. I can spend a day designing a brand kit or sketching a website layout, then switch gears the next day to build systems and workflows that make someone else's business run with ease.
I've also stepped into the world of finance as Assistant CFO, a role that might seem worlds away from design but feels surprisingly familiar. Numbers tell stories too, and I've learned to weave structure into financial ecosystems the same way I do with websites and brands. It's all about finding patterns, creating clarity, and building systems that work.
Outside of work, you'll usually find me in the bleachers watching Zane coach basketball, curled up with my pittie, a good book, and a glass of wine, or discovering a new restaurant because good food is one of life's greatest joys. My life is intentionally simple, but it's full of the things I love.
Everyday Jas is more than a name. It's a reminder that every single day holds the chance to create something beautiful, simplify something complicated, and celebrate the life you're building. Whether you're here for business support, design inspiration, or just a glimpse into my world, I'm so glad you found your way here.
